Knowledge about how, why, when, what we build, knowledge we share.

5 min read

Most firms are experimenting, yet few are scaling

Chriszelle Hefer: Dec 15, 2025 6:45:00 AM

According to McKinsey's 2025 State of AI report, 88% of organisations now use artificial intelligence regularly in at least one business function....

5 min read

Batch processing is dead. Real-time data integration is the baseline.

Chriszelle Hefer: Dec 11, 2025 12:02:15 PM

Understanding the technical terms Before exploring why this shift matters, it helps to understand what these terms mean in practice.

4 min read

Why a simple revenue question takes three days to answer

Chriszelle Hefer: Nov 27, 2025 11:18:37 AM

Someone in finance asks a question: "What was our revenue in March?"

5 min read

Improving customer service for SMEs: the AI advantage

Mariette Du Plessis: Sep 12, 2025 1:34:48 PM

Consider this scenario: it is 3 AM, and a customer has an urgent question about your product. Previously, that query would remain unanswered until...

7 min read

5 Tech Integration Strategies for Success

Chriszelle Hefer: Sep 12, 2025 1:34:14 PM

Essential Digital Transformation Practices for SMEs In today's rapidly evolving business landscape, integrating new technologies is no longer a...

7 min read

How to Master Small Business Marketing Challenges with HubSpot

Mariette Du Plessis: Sep 12, 2025 1:34:10 PM